Areas of Work
Nonprofit Leadership
I’ve spent 15+ years running mission-driven organizations — from folding t-shirts in the back office of Stupid Cancer to leading the Testicular Cancer Foundation, the only full-time-staffed testicular cancer organization in the United States.
How do you run a small nonprofit at scale?
With systems that serve the mission, not the other way around. Small nonprofits fail when the work moves faster than the org chart. The fix isn’t more meetings — it’s operational clarity: repeatable processes, honest governance, and technology that removes friction instead of adding it. This is the entire subject of my book, The Accidental Nonprofiteer.
What have I actually built?
At Stupid Cancer, I grew an ecommerce operation from a $20 t-shirt into a six-figure business funding national programs — the story behind Mission-Driven Ecommerce. At TCF, my team has expanded direct patient support, modernized education resources, and grown measurable impact across awareness, treatment access, and survivorship — including a complete platform rebuild shipped in three days.
What’s the operating philosophy?
The same Chief Executive Operator principles I apply in the private sector: define the problem, build the system, stay close to the work. Nonprofits don’t need executives who are above operations — they need leaders who can do the work they’re directing.
The Accidental Nonprofiteer
A field guide for people who didn’t plan to run a nonprofit but are building one anyway.
Go deeper
- The TCF Platform Rebuild
- How I Came to Work at Stupid Cancer
- Degree vs. Experience
- Generative AI & Nonprofit Leadership
- What GoFundMe Taught Us
- Chasing Stars vs. Connection
- Giving Tuesday Fatigue
More areas of work: Executive Leadership · Health Technology · AI & Digital Identity
On December 30th, I started working on what would become a complete rebuild of the Testicular Cancer Foundation's website. By January 16th, we had launched a production-ready platform with 10 core pages, full financial transparency, and an educational architecture designed to actually save lives.