Kenny Kane’s Blog
Why I Added an llms.txt File to My Site (and Why You Probably Should Too)
I recently added a file called llms.txt to my personal website.
If you’ve never heard of it, that’s fine. Most people haven’t. It’s not a standard yet. It’s not something Google Search Console is nagging you about. There’s no official documentation page with a shiny logo.
Listening to Your Emails and Messages Makes You a Better Communicator
For most of my career, I’ve moved fast. I’ve relied on instinct, momentum, and the ability to figure things out on the fly. In small teams or early-stage environments, that approach works. You don’t have to explain every step or provide perfect clarity—you just build, adjust, and keep going. But as the organizations around me grew, the cost of unclear communication started to show up in ways I couldn’t ignore. I’d send a message that made perfect sense in my head, only to realize later it didn’t land the way I intended. Or I’d fire something off quickly and it would accidentally create more work or confusion for someone else. That’s when I started using a small Mac feature that unexpectedly became one of the most effective productivity habits I’ve ever built: Speak Selection.
How a Rebrand and Paid Facebook Ad Yielded Over 340,000 Likes
Getting people to pay attention to you is hard on any platform. For the I’m Too Young For This! Cancer Foundation (aka i[2]y Cancer Foundation), growing the social footprint didn’t have a clear path.